EXPOSED: The FATAL FLAW that will forever condemn most driving instructors from ever realising their true potential
Hello fellow driving instructors & entrepreneurs,
We have all heard the benefits of being a driving instructor. Unlike traditional business you can enjoy the freedom of low over heads, flexible work hours and of course being your own boss.
But as I'm sure you have realised when you work on your own you have to master every skill of a business owner.
Now client fulfilment and support is easy. It's what you do... but what about marketing? What about getting new students in the door?
Let us paint you a picture
Jim here is a great driving instructor but when it comes to connecting with potential students he's failing. He has a website. He thinks it's great.
But it doesn't rank on Google. He tried paying a web marketing company €500/month to rank it but after 3 months he didn't see any results and stopped the service.
He then tried the Google Adwords program. He spent over €500 a month on Adwords and got plenty of click throughs to his website but not enough people called him and more often than not when they did, he missed the call because he was teaching.
Jim is now constantly stressed out about money and it's beginning to effect his relationship with his family and friends.
This is all too often the case.
And herein lies the problem!
- Jim's website isn't designed to convert visitors into students
- Jim doesn't have the time, money or expertise to run Adwords
- Jim doesn't have the time, money or expertise to rank his website on Google
- When Jim does get a call he often misses it because he is teaching